Many of us write well. Many of us also engage with really important or popular issues in our blog posts. Yet, some bloggers turn out more successful than others. How does that happen? What’s the big secret?
The most fundamental answer to this question about the big secret of writing a successful blog post is that there isn’t one. Readers know good content when they see it. They will not read anything that does not add value in some way (unless it’s your mother reading, of course!). So writers need to focus on quality first before anything else.
Yet, I’ve seen many great blogs that fail to engage the reader even with good content. “How does that happen?” I’ve asked myself many a time and have come up with the following cautionary points meant for good writers.
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